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Top Fashion Brands In The World

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Top Fashion Brands In The World

Before we share with you the top fashion brands in the world (2021), there’s something to agree on. The word ‘top’ (not only in fashion) is subjective. It is top, according to what you like. The same applies to hot, popular, demanded, high-end, luxurious, and so on. In the past, top fashion brands and companies were measured according to their market value.

However, a more objective ranking of top fashion brands needs more than the number of sold products. In this article, I combine two lists of ‘Top Fashion Brands’:

A. Top fashion brands in the world – based on their value (Brand Value).

B. World’s most popular fashion brands – based on social media mentions, consumer behaviour.

Without further ado, here are the…

A.    Top fashion brands of 2020-2021 (10 most valuable fashion brands)

B.    Top fashion brands (best 25 – Lyst Index 2020/21)

lyst.com is a marketplace that ranks brands based on consumer demand and sales. Lyst analyses sites for consumer terms such as the hottest, most popular, and most recognised clothing brands and companies.

These terms are then used as further judging criteria components in their ‘Top Fashion Brands’ ranking index system. To create the top fashion brands in the world, we have combined brands’ valuation data, Google analytics and, Lyst’s findings as below:

 – Shopping behaviour of over 9 million online buyers.

– Sales data from over 12,000 designers and online stores.

– Search data from Google and other worldwide statistics.

– Social media mentions, engagement, and brand involvement during the COVID-19 crisis.

Without further ado, here are the top fashion brands in the world right now – 25 best in 2020-2021.

1.  Off-White

Here we are, we’ve reached the number one place in the top fashion brands in the world right now. The winner is Off-White, the hottest brand in the world for the third successive quarter.

The designer label builds on younger buyers and celebs who champion the label’s anti-establishment take on luxury. It is also one of the best streetwear fashion brands of 2021.

With a digital-native approach, both Off-White (which surpassed 10 million Instagram followers this quarter) and founder Virgil Abloh (5.2 million followers) have a huge social media following.

Off-White makes the top of best designers brands in the world thanks to recent collabs and excellent collections:

•Launched the Activate Movement program with Evian.

•Released a Lunar New Year capsule collection.

•Debuted Off-White x Air Jordan IV at Paris Fashion Week.

Best Fashion Brands – Ranking During COVID-19

Ranking top fashion brands during COVID-19 is not an easy task. For example, 2019 ended on a note of optimism for the coming decade in fashion. Asia was booming again, luxury was on the rise, and a new wave of conscious fashion designers was emerging fast.

Unfortunately, 2020 put a damper on the optimism, as few in the fashion industry imagined what would come next. Wildfires ravaged Australia, geopolitical tensions escalated, and then, COVID-19 put the world on total lockdown, changing life beyond recognition.

In response to the virus, Asia was grounded to a halt, retailers lost hope, and fashion buyers were confined to their homes, resulting in a sharp drop in demand. There were no longer glamorous events, concerts, social occasions, and holidays and slowly, fashion purchases started to dry up.

On top of all, COVID-19 lockdown has also disrupted the sourcing of raw materials, manufacturing, logistics, and retail operations of most brands. Without a doubt, the upcoming reports will draw a more precise picture of top fashion brands and how COVID-19 has impacted them. For example, despite not being in the top fashion brands list of 2021, Adidas, Levi’s, Uniqlo, and Nordstrom, kept improving user experience and transparency and most likely will influence the 2022 ranks.

2. Balenciaga

Balenciaga is a luxury fashion house founded in 1917 by Spanish designer Cristobal Balenciaga. Christian Dior referred to Balenciaga as a couturier of uncompromising standards and “the master of us all.”

Nowadays, Demna Gvasalia brings Balenciaga back to its creative roots. The designer works closely with house archives to reimagine the work of Crist�bal Balenciaga — from a fresh perspective, of course. The French brand hits the ground running when it comes to streetwear.

Balenciaga reaches the 2nd spot among the top fashion brands in the world thanks to the following:

•Released koala hoodies to raise funds for Australia’s bushfire relief.

•Flooded the runway for apocalyptic fall/winter ‘20 Paris Fashion Week show.

•Parent company Kering said the brand would manufacture surgical masks in response to Covid-19.

3. Nike

Nike is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services.

Nike’s presence in the top fashion brands of 2021 is justified by revenue, collaborations, and how it dealt with COVID-19, in regard to partners and customers at the same time. Nike also hits the top fashion brands in the world thanks to:

•Released ‘Mamba Forever’ ad in tribute to Kobe Bryant.

•Announced a multi-year partnership with Liverpool FC.

•Donated over $15 million to the Covid-19 response effort.

4. Gucci

Gucci is an Italian luxury brand of fashion and leather goods founded by Guccio Gucci in Florence, Tuscany, in 1921. Nowadays, under the romantic and eclectic direction of Alessandro Michele, Gucci is redefining luxury for the 21st century. Hailed as one of the top fashion brands of 2020-2021, Gucci represents the pinnacle of Italian craftsmanship.

From ‘Horsebit’ loafers and ‘Dionysus’ bags to exquisite hand-finished dresses, these collections include some of fashion’s most sought-after pieces. Also, Gucci is the highest-selling Italian fashion brand in the world.

Gucci is one of the most popular clothing brands in the world for 2020-2021 thanks to:

•Reported 10.5 per cent revenue growth for the previous quarter.

•Released a Mickey Mouse collection for Chinese New Year.

•Pledged to donate €2 million in response to Covid-19.

5. Prada

Started as a small leather goods store 100 years ago, Prada is now one of the world’s most iconic fashion houses. More recently Prada has begun to combine the distinctive elements of its know-how with principles inspired by the enhancement of people, the protection of the environment, the respect of ethical values, and the promotion of culture, believing that in this way it can pursue inclusive economic development.

Today, Prada is conducted by a revolutionary duo of designers: Miuccia Prada and Raf Simons, nailing the sweet spot between classic and fun. Prada is one of the most popular clothing brands in 2020-2021 thanks to:

•Raf Simons joined Prada as co-creative director.

•Partnered with UNESCO on an education program.

•Funded two new ICUs in three of Milan’s hospitals in response to Covid-19.

6. Moncler

Founded in 1952 by Ren� Ramillon, Moncler takes its name from the French Alpine town of Monestier-de-Clermont. With a firm grip on its mountaineering heritage and a perfect fusion of street style and alpine sensibility, Moncler has gained cult status across men’s, women’s, and children’s styles.

Alongside its main lines, the collaborative Genius Project eschews bi-annual runway shows in favour of original capsules with a contemporary undercurrent.

Moncler reaches the top fashion brands in 2020-2021 thanks to:

•Reported 13 per cent revenue growth for FY 2019.

•Tapped JW Anderson and Rimowa for its Genius project.

•Donated €10 million to a Milan hospital project in response to Covid-19.

7. Fendi

Established by Adele and Edoardo Fendi in Rome in 1925, the house of Fendi has emerged as a name renowned for its elegance, craftsmanship, innovation, and style. In 1965, Karl Lagerfeld joined Fendi and gave a real boost to the brand’s design.

In 2001, the LVMH group acquired Fendi and helped finance the global expansion of the luxury brand. Since shifting to LVMH, the Italian luxury fashion house has become synonymous with quality, tradition, experimentation, and creativity.

The brand’s popularity is driven by high celebrity adoption and growing social media mentions. Fendi is one of the most popular clothing brands right now and has been placed in our top fashion brands thanks to:

•Launched a capsule collection for Chinese New Year.

•Teamed up with model Winnie Harlow for its #BaguetteFriendsForever campaign.

•The Carla Fendi Foundation donated €100,000 in response to Covid-19.

8. Valentino

From all fashion companies on this top, Valentino is a case apart. The story of Valentino began in 1959, in the heart of Rome, the Eternal City, where the house of Valentino is nested and expresses its view of the contemporary world using history as a playground.

Founded by Valentino Garavani, the house is known for its trademark fabric shade known as “Valentino red”. Meghan Markle wore a red Valentino dress for an official engagement during the February 2019 royal tour of Morocco.

Valentino went on to design custom wedding dresses for icons such as Elizabeth Taylor, Jennifer Lopez, Anne Hathaway, and Julia Roberts. In 2016 under the sole creative direction of Pierpaolo Piccioli, a new chapter began for the brand when a new set of values’, contemporary but faithful to the brand’s heritage, were created.

Valentino is one of the best clothing brands right now thanks to:

•Unveiled a sneaker collaboration with Onitsuka Tiger.

•Opened a pop-up store in Beverly Hills.

•Parent company Mayhoola donated €2 million in response to Covid-19.

9. Saint Laurent

Yves Saint Laurent, more recently known as ‘Saint Laurent’, is a French luxury fashion house founded by Yves Saint Laurent and his partner, Pierre Berge. Founded in 1961, Yves Saint Laurent was the first couture house to introduce, in 1966, the concept of luxury pret-a-porter with a collection called “Saint Laurent Rive Gauche”, synonymous with youth and freedom.

Part of the Kering Group, and under the creative direction of Anthony Vaccarello, appointed in April 2016, Saint Laurent kept true to its identity of absolute modernity and fashion authority. YSL is one of the most expensive brands thanks to:

•Announced that 2019 turnover surpassed €2 billion.

•Released a ‘Valentine’s Day’ capsule collection.

•Parent company Kering said the brand would manufacture surgical masks in response to Covid-19.

10. Versace

Versace is an Italian luxury fashion company founded by Gianni Versace in 1978. The brand’s logo is the head of Medusa, a Greek mythological figure. In time, Versace began to commercialise high-end ready-to-wear apparel and leather accessories.

Gianni Versace chose Medusa as the logo because she made people fall in love with her, and they had no way back. He hoped his company would have the same effect on people and on those who wore his clothes and shoes.

As one of the most expensive clothing brands, Versace reaches the top fashion brands thanks to:

•Presented women’s and men’s collections on the runway together for the first time.

•Announced new flagship stores in Paris and London.

•Donated over $850,000 in response to Covid-19.

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Top European Clothing Brands of 2024

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Top European Clothing Brands of 2024

In the ever-evolving world of fashion, European clothing brands continue to set the bar high with their unparalleled craftsmanship, innovative designs, and timeless elegance. As we step into 2024, let’s explore some of the most coveted names gracing runways and wardrobes across the continent: Duno, House of Dagmar, Aeronautica Militare, and Fracap.

Duno: Elevating Casual Chic

Founded on the principles of quality and sophistication, Duno has become synonymous with effortless style and understated luxury. In 2024, the brand continues to captivate fashion enthusiasts with its impeccable tailoring and contemporary designs. From impeccably cut blazers to versatile knitwear, Duno effortlessly blends comfort with refinement, catering to individuals who appreciate the finer things in life.

One of the standout features of Duno is its commitment to sustainability. In an industry often criticized for its environmental impact, Duno leads by example, incorporating eco-friendly materials and ethical production practices into its collections. This dedication to sustainability resonates with consumers who prioritize conscious consumption without compromising on style.

House of Dagmar: Where Scandinavian Minimalism Meets Modern Sophistication

Hailing from the heart of Scandinavia, House of Dagmar embodies the essence of Nordic design with its clean lines, sleek silhouettes, and muted color palettes. Since its inception, the brand has garnered international acclaim for its effortlessly chic aesthetic and attention to detail. In 2024, House of Dagmar continues to redefine contemporary fashion with its unique blend of minimalism and sophistication.

From tailored coats to fluid dresses, each piece from House of Dagmar exudes a sense of understated elegance, making it a favorite among discerning fashionistas. Moreover, the brand’s emphasis on sustainability further enhances its appeal, as it seeks to minimize its environmental footprint through responsible sourcing and production methods.

Aeronautica Militare: Inspired by Heritage, Crafted for the Modern Aviator

Drawing inspiration from the rich heritage of aviation, Aeronautica Militare pays homage to the brave men and women who have taken to the skies. With its distinctive blend of military-inspired designs and contemporary aesthetics, the brand captures the adventurous spirit of flight while offering unparalleled comfort and functionality.

In 2024, Aeronautica Militare continues to soar to new heights with its innovative outerwear, precision-engineered to withstand the elements without compromising on style. Whether it’s a classic bomber jacket or a rugged parka, each piece reflects the brand’s commitment to quality craftsmanship and attention to detail, making it a favorite among urban explorers and seasoned travelers alike.

Fracap: Crafting Footwear Masterpieces Since 1908

For over a century, Fracap has been synonymous with Italian craftsmanship, producing some of the finest handmade footwear in the world. Rooted in tradition yet infused with contemporary flair, Fracap’s boots are renowned for their superior quality, durability, and timeless appeal.

In 2024, Fracap continues to impress with its diverse range of styles, from classic leather hiking boots to sleek urban sneakers. Each pair is meticulously crafted using the finest materials and techniques, ensuring both comfort and style for the modern discerning consumer. With a focus on heritage and innovation, Fracap remains a beacon of excellence in the world of footwear.

In conclusion, the European fashion landscape in 2024 is defined by a rich tapestry of brands that celebrate heritage, innovation, and sustainability. From the casual chic of Duno to the Scandinavian minimalism of House of Dagmar, the adventurous spirit of Aeronautica Militare, and the timeless craftsmanship of Fracap, these brands continue to shape the future of fashion with their distinctive aesthetics and unwavering commitment to excellence.

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Mighty Minis: Iconic Mini Skirt Moments in Pop Culture

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Mighty Minis: Iconic Mini Skirt Moments in Pop Culture

Ah, the mini skirt! Few fashion pieces have captured the world’s imagination quite like this audacious hemline. Since its inception in the 1960s, the mini skirt has oscillated between being an emblem of female liberation, a fashion statement, and at times, a lightning rod for controversy. But beyond these debates, the mini skirt has dazzled in pop culture, leaving an indelible mark.

Ready for a throwback? Let’s revisit some iconic mini skirt moments that had us all talking.

Twiggy and the Mod Movement

Moment: We can’t talk about mini skirts without mentioning Twiggy. The slender British model, with her doe eyes and androgynous haircut, epitomized the Mod movement, often spotted in graphic-print mini dresses and skirts.

Impact: Twiggy’s look championed a radical departure from the previous decade’s fashion. She made mini skirts chic, modern, and above all, youthful.

Sharon Tate in “Valley of the Dolls”

Moment: The 1967 drama showcased Sharon Tate donning a white mini skirt with a tantalizing slit, paired with knee-high white boots. It was a look that screamed ’60s glam.

Impact: The movie, though met with mixed reviews, became a fashion trendsetter, solidifying the mini skirt’s status in cinematic fashion history.

Mary Tyler Moore Turning the World on with Her Smile

Moment: On “The Mary Tyler Moore Show”, Mary’s character, Mary Richards, often sported mini skirts, making her one of the first TV female protagonists to embrace the trend.

Impact: This was a departure from the conservative attire typically seen on women in TV shows. It made a statement about the changing role of women in society.

Alicia Silverstone in “Clueless”

Moment: Who could forget Cher Horowitz’s yellow plaid mini skirt suit in “Clueless”? It’s a look that is quintessentially ’90s.

Impact: Clueless” redefined teen fashion for the ’90s. The mini skirt, especially as part of a matching set, became the go-to attire for every girl wanting to channel her inner Cher.

Britney Spears’ “…Baby One More Time”

Moment: Britney’s schoolgirl outfit, complete with a pleated mini skirt, is one of the most recognizable music video outfits of all time.

Impact: The look catapulted Britney to instant fame and became a staple Halloween costume. It also reignited the mini skirt trend among teens and pop stars alike.

Sarah Jessica Parker as Carrie Bradshaw in “Sex and the City”

Moment: Throughout the series, Carrie Bradshaw gave us many iconic mini skirt moments. Be it her green mini paired with a pink top or the newspaper-print skirt, she made the streets of New York her runway.

Impact: “Sex and the City” was not just a TV show; it was a fashion movement. Carrie’s love for mini skirts influenced a generation of women to experiment with their style.

Zendaya at the 2018 Met Gala

Moment: Zendaya graced the Met Gala red carpet donning a Joan of Arc-inspired metallic mini dress, turning heads and capturing flashes. Read: ‘Euphoria’s’ Fashion and Style

Impact: This look was a modern take on medieval armor, showcasing the mini skirt’s versatility and its enduring appeal in high fashion.

Taylor Swift’s Street Style

Moment: In the 2010s, Taylor Swift’s off-stage street style often included vintage-inspired mini skirts paired with high-waisted shirts or sweaters.

Impact: Swift’s look became a Pinterest sensation, proving that the mini skirt could be both retro and modern. It also highlighted the piece’s day-to-day wearability.

Final Thoughts

The mini skirt’s journey in pop culture is a testament to its adaptability and timelessness. From Twiggy’s mod looks to Zendaya’s modern interpretations, the mini skirt has proven that while hemlines may rise and fall, style endures. It’s not just about showing legs, but about making a statement. And boy, what a statement the mini skirt has made! 

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Papaya Clothing | Women’s Jackets & Dresses

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Papaya Clothing | Women's Jackets & Dresses

Discover the latest trends and styles with Papaya Clothing. In this comprehensive article, we’ll delve into the world of Papaya Clothing, exploring its history, popular collections, and tips for fashion enthusiasts. Get ready to elevate your wardrobe with unique and trendy pieces from Papaya Clothing!

Introduction:

Welcome to the ultimate guide to Papaya Clothing, a leading fashion brand that has captured the hearts of fashionistas worldwide. If you’re seeking chic, affordable, and trendy clothing, Papaya Clothing is the answer. In this article, we’ll take you on an exciting journey through the diverse world of Papaya Clothing, discussing its origins, product offerings, and the reasons behind its popularity. Whether you’re a seasoned fashion enthusiast or a casual shopper looking for the latest styles, this article has something for everyone. So, let’s dive in!

Papaya Clothing: The Trendsetter

Papaya Clothing has been a trendsetter in the fashion industry for over a decade. The brand is known for its ability to combine style, quality, and affordability, making it a favorite among fashion-conscious individuals. From casual wear to chic party dresses, Papaya Clothing caters to various fashion needs, ensuring that everyone can find something they love.

Exploring Papaya Clothing Collections

Papaya Clothing boasts a diverse range of collections that cater to different tastes and occasions. Let’s explore some of the brand’s most popular collections:

1. Casual Chic – Elevating Everyday Style

The Casual Chic collection by Papaya Clothing offers a wide selection of comfortable yet stylish apparel. From cozy sweaters to flowy tops, this collection is perfect for those seeking trendy outfits for everyday wear.

2. Boho Vibes – Embrace Your Inner Bohemian

For the free-spirited souls, the Boho Vibes collection is a must-see. This collection features dreamy dresses, fringed accessories, and earthy tones, allowing you to embrace the bohemian lifestyle.

3. Evening Glamour – Shine at Night

When you want to make a statement at a special event, the Evening Glamour collection has your back. Discover stunning evening gowns and cocktail dresses that exude elegance and sophistication.

4. Athleisure – Fashion Meets Comfort

Blending fashion with functionality, the Athleisure collection offers a wide range of activewear and athleisure pieces, making it easy to stay stylish while staying active.

The Story Behind Papaya Clothing

Every successful brand has a unique story, and Papaya Clothing is no exception. The brand was founded in [City Name], [Country] by [Founder Name] in [Year]. With a passion for fashion and a vision to provide trendy clothing at affordable prices, [Founder Name] brought Papaya Clothing to life.

Top Reasons to Love Papaya Clothing

Papaya Clothing has won the hearts of millions of fashion enthusiasts worldwide. Here are some reasons why people love the brand:

a) Affordable Fashion for All

Papaya Clothing understands that style shouldn’t come with a hefty price tag. The brand’s commitment to affordability makes it accessible to a wide range of customers.

b) Ever-Changing Collections

With new styles hitting the shelves regularly, Papaya Clothing keeps up with the latest fashion trends, ensuring its customers are always ahead of the game.

c) Size-Inclusive Options

Papaya Clothing embraces body positivity, offering size-inclusive options to cater to diverse body shapes and sizes.

d) Sustainability Efforts

In an effort to reduce its environmental impact, Papaya-Clothing has taken steps towards sustainability, promoting eco-friendly practices.

e) Excellent Customer Service

Papaya-Clothing values its customers and strives to provide exceptional service, ensuring a delightful shopping experience both in-store and online.

Tips for Rocking Papaya-Clothing Styles

Now that you’ve fallen in love with Papaya-Clothing, it’s time to take your fashion game up a notch with these styling tips:

i) Mix and Match

Experiment with different pieces from various collections to create unique and personalized looks.

ii) Accessorize Wisely

Add the perfect finishing touch to your outfits with the right accessories, elevating your overall look.

iii) Play with Colors

Don’t shy away from vibrant colors and bold patterns; they can add a touch of fun to any ensemble.

iv) Dress for Your Body Shape

Understand your body shape and choose clothing that flatters your figure, enhancing your confidence.

v) Stay True to Your Style

While trends come and go, always stay true to your style and wear what makes you feel your best.

FAQs about Papaya-Clothing

Here are some frequently asked questions about Papaya-Clothing:

1. Are Papaya-Clothing items true to size?

Yes, Papaya-Clothing prides itself on offering true-to-size garments. However, it’s essential to check the size guide for each item to ensure the perfect fit.

2. Does Papaya-Clothing ship internationally?

Yes, Papaya-Clothing offers international shipping to cater to its global customer base.

3. How often does Papaya-Clothing release new collections?

Papaya-Clothing introduces new collections regularly, so there’s always something fresh and exciting for fashion enthusiasts.

4. Can I return or exchange items purchased online?

Absolutely! Papaya-Clothing has a hassle-free return and exchange policy for online purchases.

5. Does Papaya-Clothing have a loyalty program?

Yes, Papaya-Clothing offers a loyalty program that rewards its customers with exclusive perks and discounts.

6. Are Papaya-Clothing’s products ethically sourced?

Papaya-Clothing is committed to ethical sourcing and follows responsible practices in its supply chain.

Conclusion:

Papaya Clothing has undoubtedly made its mark in the fashion industry by offering affordable, trendy, and quality apparel for all. From casual wear to elegant evening attire, the brand has something to suit every style preference and occasion. With its commitment to sustainability and size inclusivity, Papaya-Clothing sets an example for other fashion brands to follow. So, embrace your fashion journey with Papaya -Clothing and elevate your wardrobe with their fabulous collections.

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